Sales, Marketing, and Revenue Operations Leadership for Your Business
Fix What Is Broken. Scale What Is Working.
We turn sales chaos into revenue clarity.
At BNA Ventures, we help B2B companies fix what’s broken in their sales and go-to-market (GTM) engine quickly. From marketing handoff issues to underperforming pipelines, we dive in where others hesitate and bring order to the mess that busy founders and execs can’t afford to untangle themselves.
With over 20 years of experience leading sales, marketing, and revenue operations across startups, scale-ups, and public companies, we know how to eliminate friction, build scalable systems, and unlock growth.
Whether you’re launching a new product, scaling a sales team, or trying to turn marketing activity into real pipeline, we bring fractional firepower to get it done. Fast fixes. Long-term results.
What is a Fractional CRO?
More than a consultant.
A Fractional Chief Revenue Officer or VP of Sales is a part-time executive who leads your sales organization and is accountable for revenue growth.
Fractional CROs take time to understand your company’s goals, sales team structure, customer journey, and competitive landscape. We evaluate what’s working—and what’s not—across your sales process, pipeline, and go-to-market efforts, then build and execute a clear plan for sustainable, scalable growth.
Throughout the engagement, a Fractional CRO works closely with your team, coaching, leading, and implementing the systems, processes, and accountability frameworks that transform your sales department into a high-performing, revenue-generating engine.
I’d love to learn about your growth goals and help you reach them with a proven approach that delivers repeatable results.
Book a Free Sales Diagnostic
What is a Sales Diagnostic? This is similar to plugging your car into a diagnostic computer at the dealership. In this case, the car is your sales organization, and the diagnostic computer is us.
The process is simple. We supply you with an online questionnaire looking to gain an understanding of four areas of your sales efforts today:
- How is your team structured?
- How is your team staffed?
- What does your current sales process look like?
- What have been the results of your sales team over the last four rolling quarters?
There are clarifying questions, of course, and we will not ask you to divulge any company secrets or sensitive information. We are happy to execute an NDA before supplying you with the link to the form. Once you complete the form, we set up a 30-minute call to review your information and ask any follow-up questions.
The output is an action plan you can take to help your team, or a plan we can develop and execute on your behalf through an executive engagement.
Let’s identify what’s holding you back – and map a path to fix it.