Bill was engaged by co-founder, Tushar Misra to work through product positioning in the fleet market. As a VISA Fleet program, Tushar was looking for business expertise on how to differentiate AtoB in the market.
Bill was engaged by co-founder, Tushar Misra to work through product positioning in the fleet market. As a VISA Fleet program, Tushar was looking for business expertise on how to differentiate AtoB in the market.
April, 2022
Value prop design, GTM design, Product positioning